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September 2, 2026

BILIBILI VS YOUTUBE CHINESE VIDEO GIANT EXPANDS GLOBALLY TO RIVAL YOUTUBE
Bilibili vs YouTube: Chinese Video Giant Expands Globally (2026 Guide)

The global creator economy is witnessing a major platform shift as China’s leading video-sharing platform, Bilibili, accelerates its overseas footprint to challenge YouTube’s dominance. Boasting a massive ecosystem of over 350 million monthly active users (MAUs), the Shanghai-headquartered platform has rolled out an upgraded international application tailored specifically for overseas audiences, multi-market creators, and international…

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